Product-market fit more is Biology than Physics.
Owned Identity, Owned Network, Investments, Entrepreneurship, and Editorial Product is closer to biology than physics.
- Physics discovers and documents immutable laws that can be observed and verified.
- In contrast, biology (and evolution to be more precise) is based on chance. That’s why there are many breeds of dogs. Similarly, the same tea plant based on its environment (altitude, humidity, sunlight, etc) gives a different taste and smell.
Hence, once you discover the right fit for you, then double down after conviction.