Advertisement 2: The real genius of Macintosh, Apple’s newest computer isn’t its 32 bit microprocessor, or that it captures the power of a mainframe on a board 10×10 inches, or even that it costs half as much as computers half as powerful, the real genius of Macintosh is that you don’t have to be a genius to use it. Macintosh. The computer for the rest of us.

Advertisement 3: This is a highly sophisticated office computer and to use it you have to learn <thud> LOTS OF BOOKS. This is Macintosh from Apple… also, a highly sophisticated office computer and to use it all you have to do learn small booklet. Now you decide which one is more sophisticated. Macintosh. The computer for the rest of us.

Advertisement 4: You are about to see a few people learn to use the newest, most advanced business computer in the world. If you know how to point, you already know how to use it. Macintosh. The computer for the rest of us.

Advertisement 5: It does all the things you would expect a personal computer to do… it does a lot of things you wouldn’t expect a personal computer to do. And it does somethings that no other computer has done before. Of course to do all of this, you will have to learn to do this. Macintosh. The computer for the rest of us.