Context

Context is the background or surrounding circumstances in which something occurs. It can refer to the setting, situation, or environment in which a particular event or situation takes place.

Why it matters: As professionals or experts within a Niche field, we are attenuated to the details. However, the same might not be true for your audience.

How much background to provide in a Posts depends on whom you’re writing for. Too much and the article can get boring and redundant. Too less and you might trigger Context Collapse.